Assistant Program Manager – New Product Design & Launch

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Role: Assistant Program Manager – New Product Design & Launch Department: New Product Development / Design & Merchandising ##

We are looking for a detail-oriented and proactive professional to manage end-to-end product launches, support new product development, drive assortment planning, and undertake data-driven business analysis.

involves working closely with Design, Buying, Merchandising, Supply Chain, Content, and Warehouse Operations teams to ensure timely product launches, maintain data accuracy, identify market opportunities, and improve overall operational efficiency. The ideal candidate should have strong analytical skills, an understanding of product trends, excellent coordination abilities, and the ability to manage multiple projects simultaneously.

1. Product Launch Management • Manage end-to-end product launches across categories such as Silver, Gold, Demi Fine, Personalised, and other emerging product categories. • Coordinate with Design, Buying, Content, Editing, Merchandising, Supply Chain, and Warehouse Operations teams to ensure timely execution of launches. • Ensure 100% accuracy of SKU attributes, including pricing, product titles, cataloguing, tagging, inventory, and other relevant information before launch. • Track launch timelines, identify bottlenecks, resolve dependencies, and ensure adherence to planned launch schedules. • Manage SKU creation, category setup, and product attribute updates on internal systems such as GUTS and Shopify. • Maintain launch trackers and dashboards to monitor progress, identify pending SKUs, and improve launch efficiency. • Identify opportunities to improve inventory utilization by prioritizing the launch of available but unlaunched warehouse inventory. 2. New Product Development & Assortment Planning • Work closely with Buying and Design teams to plan and execute new product development based on business