UI/UX Designer - UI Designer, UX Designer, HTML

Summary Following creative direction, produces user experience and user interface designs across the firm’s digital properties. This role involves building and maintaining digital design systems to ensure a cohesive brand and user journey. Working in cross-functional teams, this designer will craft intuitive and visually engaging web pages, components, and dashboards, while aligning with the firm’s visual identity and brand goals. S. office locations and offers a hybrid work schedule.

Designs and implements UX and UI solutions for a variety of digital platforms, including websites, microsites, dashboards, intranets, apps, and extranets. Develops, documents, maintains, and builds comprehensive visual design systems under the guidance of the Sr Manager, Digital Design. Utilizes Figma to create low-to-high fidelity mockups and interactive prototypes to visualize how a site will function before development. Creates and refines detailed user personas to advocate for the user and ensure design strategies align with the specific needs of diverse audience groups. Conducts comprehensive UX research, usability testing, and website analytics data to gather insights on user friction points and behaviors, using this information to implement educated, data-driven design improvements. Creates scalable web design components to be used across multiple digital touchpoints. Applies a strong understanding of SEO (Search Engine Optimization) and GEO (Generative Engine Optimization) best practices to ensure digital designs are optimized for discoverability and performance. Assists in the design and creation of visually engaging email campaigns, ensuring alignment with brand standards and overall communication goals. comprehends project expectations, communicates updates effectively, and consistently meets deadlines. Manages assigned project tasks from concept to completion, ensuring clarity and consistency in the firm's branding and messaging. Assists with day-to-day operations of the brand function. Availability to work outside regular hours for high-profile projects if necessary. Desired Skills Must have a strong and dynamic design portfolio showcasing a solid foundation in UX/UI and visual design principles. Advanced, high-level proficiency in Figma is required for creating comprehensive design systems for producing branded assets, knowledge of Adobe Creative Cloud software is a plus. Must have experience crafting intuitive components for multimedia web platforms, as well as helping with the design and creation of email campaigns. A solid understanding of UX research methodologies, along with current SEO and GEO best practices is required. Must have understanding of responsive design principles, accessibility (WCAG), and basic front-end development (HTML/CSS) for better developer handoff. Direct experience working within enterprise Content Management Systems (CMS), specifically Sitecore and Adobe Experience Manager (AEM) is a strong plus. The ability to leverage AI tools to enhance the design workflow is highly desired. Must have strong communication and interpersonal skills with a focus on customer service and willingness to adapt to evolving project needs and work on anything from small one-off projects to fully integrated web systems. Must have solid working knowledge of Microsoft Office software; Excellent organizational skills are necessary to manage multiple projects on an on-going basis. Excellent digital file management